In the wondrous world of digital marketing today, you can’t swing a dead cat (sorry PeTA) around without hitting somebody talking about your funnel. But what is that really? And is that really the metaphor you want to use to talk about building relationships with customers? Really? Well, join me for this next episode of the Peabody-winning podcast May the Best Brand Win on Entertalk Media and we’re gonna talk funnels and fallacies and fun! We’ll also hit who’s winning and losing this week on another action-packed edition of the show!