Today, advertising is pretty much on autopilot, SEO changes every time Google blows its nose and companies everywhere are searching for the right strategy and tactics to persuade their audiences to care even a little bit. To be in marketing today, you have to have quite a stack of skills and keep up with the latest while not forgetting why we do this stuff and how to ground the latest tech and tools with a real marketing strategy. In this episode, which is numero 100 btw (yay free set of steak knives for me!) we’ll talk about the stack and how best to stack up some results to go along with it. We’ll also dig into who’s winning and losing this week on the 100th episode of May the Best Brand Win on Entertalk Media.